Sabtu, 27 Februari 2010

[L785.Ebook] Ebook Human Resource Management , by Mathis & Jackson (11th, Eleventh Edition), by John H. Jackson Robert L. Mathis

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Human Resource Management , by Mathis & Jackson (11th, Eleventh Edition), by John H. Jackson Robert L. Mathis

A great source for your HR team! No highlights or markinkgs. Great condition!

  • Sales Rank: #2910217 in Books
  • Published on: 2004
  • Number of items: 2
  • Binding: Hardcover

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Minggu, 21 Februari 2010

[M523.Ebook] PDF Ebook Humbug: The Art of P. T. Barnum, by Neil Harris

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Humbug: The Art of P. T. Barnum, by Neil Harris

This carefully researched study of America's greatest showman, huckster, and impresario is both an inclusive analysis of the historical and cultural forces that were the conditions of P. T. Barnum's success, and, as befits its subject, a richly entertaining presentation of the outrageous man and his exploits.

  • Sales Rank: #1463732 in Books
  • Published on: 1981-05-15
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x .88" w x 6.00" l, 1.11 pounds
  • Binding: Paperback
  • 352 pages

From the Back Cover
This book is one of the most valuable contributions to American cultural studies of the nineteenth century in recent years. It explores analytically and critically American cultural life, the developing urbanization between 1840 and the 1880s, and some major patterns within that movement, through the prism of the career and doings of P.T. Barnum.

About the Author
Neil Harris is professor of history at the University of Chicago. He is the author of The Artist in American Society and Cultural Excursion, both published by the University of Chicago Press.

Most helpful customer reviews

1 of 1 people found the following review helpful.
Not Enough Humbug!
By Randall L. Wilson
P.T. Barnum's work was his life. He wasn't an artist and had no spectacular talent except to be able see it in others, exploit and publicize it. He was both a subversive and Victorian, a phony and a realist, a humbug and an exposer of it. From our perspective we most want to know how he did he do it? The moralizing and actual exploits are less interesting than are his techniques which are very relevant today.

"Humbug" Neil Harris's biography of the early seventies isn't so concerned with how and more with the what. We learn that he got his start with an outright hoax, the Joice Heth affair in which he bought as an act a slave woman who claimed to have been George Washington's nurse and 161 years old. We do learn the maxim, even bad publicity is good publicity when he encouraged people to challenge her authenticity. He may have done more than encouraged it, he may have created the challenge.

He goes on to form the American Museum which was more like a circus than a Guggenheim or Smithsonian. And he ends his life with the Barnum Bailey three ring circus built upon his concept of the American museum. There was the finding and promotion of Tom Thumb, the huge and lucrative success he created for Jenny Lind the famed opera singer and for Jumbo the elephant.

One tale from the book suggests its frustration. We are told that Barnum was responsible for getting tens of thousands of people to greet Jenny Lind at her arrival in America. This attention was critical for stoking the excitement upon which her success depended. Yet we learn little about what Barnum actually did to attract such a crowd. This is important because people didn't show up simply for the love of Jenny Lind since most people didn't have a clue who she was. Barnum must have utilized a range of tricks to create that kind of excitement but we learn about none of them.

Overall, the book is a good overview of Barnum's career and provides a small window on the entertainment culture of 19th century America. If someone knows of better and more definitive biography of the great showman please leave me the title in the comments.

6 of 10 people found the following review helpful.
Great Overview
By Outlaw Rose
This book gives a great overview of the life and times of P.T. Barnum. It doesn't go too in-depth about any particular parts of his life but does touch on just about everything he did. It's a great entry level book into the world of P.T. Barnum.

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Selasa, 16 Februari 2010

[Q544.Ebook] Download PDF Pistols of the World, by Ian Hogg

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Pistols of the World, by Ian Hogg

From small bore to big bore, nearly every metallic cartridge pistol made since the late 1850s is listed here. Collectors receive the most complete, authoritative, and illustrated reference with more than 3,000 alphabetically categorized handgun listings that feature historical facts, model descriptions, caliber chamberings, manufacturers, and photos.More than 1,000 listings and 20 years of coverage were added since the previous edition.Specific pistols are easily found with the Gundex and the detailed table of contents. A glossary provides definitions and explanations for technical terms listed throughout the book. A special appendix offers explanations of the abbreviations often listed with ammunition.

  • Sales Rank: #433367 in Books
  • Brand: Brand: Krause Publications
  • Published on: 2004-04
  • Original language: English
  • Number of items: 1
  • Dimensions: 1.00" h x 8.50" w x 10.70" l, 1.00 pounds
  • Binding: Paperback
  • 416 pages
Features
  • Used Book in Good Condition

Most helpful customer reviews

1 of 1 people found the following review helpful.
One of the Best
By Clayton D. Haisley
This book is one of the best guides to handguns out today. As previously stated, it covers just about all the handgun makers, their offerings, and relevant information one could want. If a more updated version comes out, I fully intend to add it to my collection as well. The only real nit-picky things about this book are that it doesn't show photos of all the guns listed, and I'd have liked for some more detailing into "sub models" such as the Sig Sauer 226 Navy and Blackwater models but that is superficial when compared to the mostly empty content of the Jane's Gun Guide handgun section.

1 of 1 people found the following review helpful.
A Masterpiece You Can Use!
By John M. Lane
If you own a pistol or revolver, it's probably described in PISTOLS OF THE WORLD: A COMPREHENSIVE ILLUSTRATED ENCYCLOPEDIA OF THE WORLD'S PISTOLS AND REVOLVERS FROM 1870 TO THE PRESENT DAY by Ian V. Hogg and John Walter. This is truly a case of the subtitle telling all.

I tested it by looking for information on a couple of old Colts (a 1909 in .45 Colt) and an "Army Special Revolver" in .32-20 WCF. Both entries were concise, but accurate. The entry on the .32-20 even included the information that this revolver was built on the ".41 caliber frame", a fact not mentioned in A HISTORY OF THE COLT REVOLVER by Charles T. Haven and Frank A. Belden which runs over 700 pages.

Information on other handguns was just as good. My "Finnish Luger", actually a Parabellum M. 1908 supplied to Finland for its army was the subject of similarly concise, informative entry (on p. 100). These were converted by the Finns to 9 mm from 7.65 mm. The Finns also added a 4.7 inch long barrel from their Tikkakoski plant.

My 4th edition was published in 2004 and is one of the last, if not the last, publication by Ian V. Hogg, one of the world's foremost authorities on firearms. This edition was finished up by John Walter, an authority on Lugers and other handguns. Hogg passed away in March 2002 and PISTOLS OF THE WORLD is a fitting monument to a long and distinguished career.

This book is illustrated by black and white photographs and it is 432 pages long including an extensive bibliography and a very useful appendix entitled tthe "Pistol Data Bank" which abstracts the contents of the book for quick refence. The body of the book consists of entries in alphabetical order.

This book is authoritative and easy to use. If you are interested in the shooting sports or in collecting pistols and revolvers, you'll enjoy this book. Hollywood scriptwriters and other authors should also keep a copy of this book handy since most of them clearly have no idea what kind of pistol or revolver their protagonists should be carrying.

I like this book and gave it five stars.

4 of 4 people found the following review helpful.
Disappointed
By Richard S. Johnson
I am a fan of Ian Hogg. His "Military Small Arms of the 20th Century" is the definitive work in the field. This book, however, falls far short of that standard.
The text has none of Hogg's charm and lacks the details of development that provide insight into the weapons described. Additionally, the statistics we expect from Hogg are missing, leaving little more than catalog or manufacturer's PR brochure level material.
The illustrations are totally inadequate. for example, several photos of commercial Colt 1911 are included, though they are nearly identical. In contrast the Walther P99 and P22 have none.

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[M124.Ebook] PDF Ebook Shift into Freedom: The Science and Practice of Open-Hearted Awareness, by Loch Kelly

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Shift into Freedom: The Science and Practice of Open-Hearted Awareness, by Loch Kelly

Shift Into Freedom: Best Book of the Year Awards

  • "Top 10 Best Books of the Year" - Spirituality & Health Magazine
  • "Best Spiritual Books of Year" - Spirituality & Practice 
Meditation is one of the most important things to learn in order to live a life of joy, health and love. This is a rare meditation book that offers advanced meditations made simple. Loch Kelly goes to the root of suffering by introducing us to the ultimate medicine of awake awareness. This natural capacity of awake awareness is already available within us and Loch shows us how to shift into living from this effortless awareness immediately using his  short glimpse practices.
Loch presents us with the possibility that awakening can be the natural next stage of human development. Awakening is not a rare event limited to those who leave for the monastery or cave. We can awaken in the midst of our daily lives by discovering what Loch Kelly calls "open-hearted awareness." 
For the past two decades, this innovative psychotherapist and meditation teacher has been helping people from every background learn how to access a spacious, natural way of living in tune with a deeper truth. Shift into Freedom presents Loch Kelly's original synthesis of ancient wisdom, modern psychological insights, current neuroscience research, and unique awareness practices for the body, mind, and heart. 
Written for both first-time and lifelong meditators, here is a training guide filled with simple and effective experiential tools for "unhooking" awareness from our chattering minds and dropping into our awake heart space, expanding our sense of intimacy and interconnection, and embodying inner peace, clarity, and love.

  • Sales Rank: #37216 in Books
  • Published on: 2015-09-01
  • Released on: 2015-09-01
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.99" h x .55" w x 6.06" l, .25 pounds
  • Binding: Paperback
  • 288 pages

Review
"A meditation teacher and psychotherapist, Kelly offers a way to enter into 'open-hearted awareness' through the course of daily life. He distills wisdom, research, and experience and shares practices that help would-be and seasoned meditators access what Kelly describes as "our natural state." Spirituality & Health Magazine, Top 10 Best Book Awards
"This important spiritual practice has a special relevance to our times when so many hearts and minds are closed to others and the clenched fist rather than the kiss of peace prevails. We are grateful to Loch Kelly for his thought-provoking and practice-oriented book on open-hearted awareness." - Spirituality & Practice, Best Spiritual Book of the Year Awards
"Loch Kelly is one of the clearest expressions of authentic awakened freedom and love that I know. Shift Into Freedom a shining gem in the modern spiritual landscape. This book is wise and loving medicine for anyone who is ready to take responsibility for their own liberation here and now." ~ From the Foreword by Adyashanti

"Kelly's guide to finer spiritual living maintains a non-psychological, non-denominational, and contemporary focus, drawing on wisdom from a diverse selection of traditional teachings, including Mahamudra practice, Taoist teaching, the works of William James, and modern neuroscience. Kelly articulates his structured, unified worldview with coherent language. He stresses a move away from ego-identification in our everyday lives and believes that access to awakening experiences is universally available: 'awake awareness' is not reserved for full time spiritual seekers, but is in fact the next developmental step for humankind's new normal. Practices that Kelly calls 'glimpses' take readers through the basics of mindful meditation and then through techniques some other teachers reserve for advanced study, including the process of unhooking local awareness from thought, waking up to transcendence, waking in to embodiment, and waking out to interconnectedness. Those who feel that other mindfulness texts are esoteric, foreign, or flaky will find Kelly's exercises easy to understand, his research easy to respect, and his methods blissfully lacking in both the aggressiveness common in the self-improvement genre and the focus on the author's personal experience common in new age takes."
--Publishers Weekly

"Shift into Freedom is a gift to us all. I wholeheartedly recommend this inspiring and profound book. This is one of the finest contemporary meditation manuals that takes mindfulness to the next level. In Loch Kelly you've found a wonderful guide for the journey of awakening, which our endangered world is so hungry for."
 --Lama Surya Das, author of Make Me One with Everything and Awakening the Buddha Within
 
"I am so happy that Loch Kelly's groundbreaking teachings are finally available to the general public. This wonderful book translates and updates what used to be only available to a select few who were willing to spend years in a monastery. Whether you are new to meditation or are a seasoned practitioner, Shift into Freedom will change you. It will revolutionize your life, giving you immediate access to the freeing awareness that makes it possible to go beyond our small self."
--Adam Bucko, co-author of Occupy Spirituality and The New Monasticism
 
"Practicing under Loch Kelly's guidance is mind-blowing. You shift outof your chattering mind, and awareness emerges -- clear, fearless, unconditionally accepting. This is the 'shift' Loch is writing about, having found the words that point to the wordless. I'm keeping his book close."
--Amy Gross, former editor-in-chief O, The Oprah Magazine
 
"Many assume that genuine spiritual realization is either out of reach -- 'I'm too wounded . . . life's too stressful' -- or way down the road. Shift into Freedom is a rare and invaluable book that awakens trust in what is possible in this very life, right now. With wisdom, clarity, and care, Loch Kelly offers teachings and practices that directly evolve consciousness and liberate the heart."
 --Tara Brach, PhD, author of Radical Acceptance and True Refuge
 
"Shift into Freedom offers the reader a remarkable synthesis of practical wisdom from across contemporary meditation, psychology, and neuroscience disciplines. Loch Kelly provides us with a direct and accessible taste of more profound and subtle experiences of effortless mindfulness and heart mindfulness."
--David Vago, PhD, meditation researcher, Harvard Medical School

"Shift into Freedom is a well-written and important contribution. An essential read for anyone interested in learning about this great meditation program of open-hearted awareness."
--Andrew Newberg, MD, author of How God Changes Your Brain

"This is one of best contemporary books on the integration of meditation and nonduality. Personally, I'm thankful to Loch for offering this gift to humanity at this crucial time when so many people are looking for living spirituality free from outdated paradigms. Read this if you want to wake up to the beautiful mystery of life."
--Anam Thubten, author of No Self, No Problem and The Magic of Awareness
 
"Shift into Freedom is both a practical and inspirational guide for understanding and accessing what Loch calls 'open-hearted awareness.' The book's power comes from decades of experiences accumulated by its author, one ofAmerica's most beloved teachers. By reading his words, one's awareness seems to quietly soften and expand into much larger space."
--Catherine Ingram, author of Passionate Presence and In the Footsteps of Gandhi
 
"Loch is the best, or among the best, 'pointing-within' teachers in the world right now. By 'pointing-within,' I mean someone who can experientially introduce -- and then continue to mentor--folks into authentic higher consciousness and heart. Since his book is about sustaining and maturing this process, it's likely that it will be a major 'threshold' book, just like Eckhart Tolle's Power of Now was at the time it was published."
--Kurt Johnson, PhD, author of The Coming Interspiritual Age and Nabokov's Blues
 
"Loch shares his practice experience freely, links it to the similar experiences of many other traditions, and clarifies how these practices work with the science of the day. Shift into Freedom will be a great help to many people."
--Sharon Salzberg, author of Real Happiness
 
"Awakening begins with a shift of identity. It's moving your inner center of gravity from your protective parts to your magnificent essence. Loch has condensed his decades of personal and teaching experience into this wonderful book, which not only makes you realize that such a shift is possible, it also provides exercises to help it happen."
--Richard C. Schwartz, PhD, developer of the Internal Family Systems model of psychotherapy
 
"In this personal and practical call to awaken, Loch Kelly has synthesized decades of Eastern and Western studies and practice into a path that can change your life."
--Michael Katz, PhD, editor of Dream Yoga and the Practice of Natural Light by Chogyal Namkhai Norbu
 
"Shift into Freedom is a clear and articulate map that combines the finest wisdom of nondual practice with modern psychology and neuroscience on meditation. It is a deep inquiry and wellspring of excellent and most helpful tools that guide us on our path of awakening. It provides us with a practical step-by-step process of deep open-hearted awakening. It will warm your heart, touch your soul, and may deliver you to a lasting, embodied freedom."
--Ronald A. Alexander, PhD, author of Wise Mind Open Mind
 
"Shift into Freedom offers the heart-essence of Loch's deep integration of simple yet advanced meditation practices, neuroscience, and psychology. Loch Kelly is one of the very few people who are authorized teachers of mindfulness, Sutra Mahamudra, and nondual traditions. Loch presents simple methods for awakening to and living from open-hearted awareness in the midst of your daily life. I highly recommend this wonderfully clear book."
--Peter Fenner, PhD, author of Natural Awakening
 
"Shift into Freedom is a clear, potent, and liberating guide for our journey from ego-centeredness to openhearted awareness. Drawing from wisdom teachings, neuroscience, and contemporary psychology, Loch Kelly offers a finely detailed, sophisticated set of maps and practices for waking up, waking in, and waking out -- all so that we may fully actualize who we really are in our daily lives. Highly recommended!"
--John J. Prendergast, PhD, author of In Touch: How to Tune in to the Inner Guidance of Your Body and Trust Yourself

About the Author
LOCH KELLY, M.Div, LCSW is an educator, consultant, and recognized leader in the field of meditation and psychotherapy who was asked to teach meditation by Mingyur Rinpoche and Adyashanti. The founder of the Open-Hearted Awareness Institute, he is an emerging voice in modernizing meditation, social outreach, and collaborating with neuroscientists to study how awareness training can enhance well-being. He lives in New York City with his wife Paige and their cat, Duffy. For more, visit lochkelly.org.

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24 of 24 people found the following review helpful.
High Impact Exercises Not To Be Missed
By Eric Bause
Loch Kelly has put together something quite unique and remarkable here. The book contains 31 (give or take) exercises, or “glimpses” as he calls them, and it is these glimpses that open the way via small glimpses many times. These exercises come in a variety of formats. Some are awareness exercises, feeling into or from awareness. Others are more of a pointing out of awareness. Some are structured more akin to traditional meditation practices, but are rarely taught in the west; an example of this the King of Samadhi practice (of Samadhiraja Sutra fame). Doing a number of glimpses in a row is a potent and effective protocol. With a little bit of practice you can do them just about anywhere.

The book isn’t just these glimpse exercises though. Loch situates the practices within the context of contemporary psychology, neuroscience and contemplative traditions. The book is, in effect, the operating instructions, user guide and text book for the glimpses. Many of these glimpses are based on mahamudra techniques that are usually only taught as advanced practices, but are nonetheless highly effective for laypersons who have not undergone various preliminary practices. Loch is authorized by Yongey Mingyur Rinpoche to teach sutra mahamudra. He is also authorized to teach by Adyashanti.

Over the past couple of years, I have had the good fortune to have practiced in person with Loch, in settings from a couple of hours to a five day retreat, and can personally attest to the efficacy of these techniques. Seekers: do check this out; you’ll be glad you did.

There is also a separate companion audio CD that contains the glimpses that lend themselves nicely to sorting into smart phone playlists (these work well on public transportation too).

35 of 37 people found the following review helpful.
Electrifying
By Colleen Loehr, M.D.
This book is a game changer for me. Never have I read such incisive descriptions and exercises for awakening awareness from ego identification. "Ego-identification is not 'you' identifying with 'your ego'; it is a pattern of consciousness made up of thinking and ego functions (such as seeking and protection) that form during our early biological development....Ego-identification is a mental pattern of consciousness that creates the feeling of a 'mini-me' inside our heads. It doesn't have to be fought, repressed, extinguished, denied, or killed. We don't become a nobody, an angel, or a couch potato. Instead, when we discover awake awareness as our true nature, our ego functions can return to their natural roles and semi-retire from their second job as identity." Kelly goes on to say, "Moving pieces on the chessboard of our minds will not clear up our confusion or end our suffering. For that, we need to shift out of ego-identification and into awake awareness....Awake awareness might seem like a new experience; however, it's not an altered state, a transcendent state, or even a meditative state. It's our innate, true nature that is always here. When we have shifted into awake awareness, we realize that ego-identification is actually the altered state. By recognizing awake awareness, we are dehypnotizing ourselves from the trance of ego-identification." Kelly gives powerful pointing instructions for recognizing awake awareness. Since practicing the glimpse exercises I have noticed a huge qualitative difference in my interactions with people at the psychiatric hospital where I work, and I hope to share some of the exercises with interested clients and staff. Kelly writes, "The ocean of awareness knows all waves from inside the wave." There is a sense of greater intimacy with experience and at the same time greater spaciousness surrounding experience. I have never met Kelly and I feel very fortunate to have discovered this book. Very highly recommended.

24 of 24 people found the following review helpful.
Peace
By Thomas Hessmer
Loch's techniques guided me through "non meditation meditation" . Simple and easy with varied methods of getting out of ones mind and into spacious peace. Highly recommended for lazy mediators like me. If one method does not work for you at one time there are many others he guides you through that may and did for me. Again highly recommended for inexperienced and experience meditators alike.

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Senin, 15 Februari 2010

[H177.Ebook] Fee Download Urology Instrumentation: A Comprehensive GuideFrom Jaypee Brothers Medical Pub

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Urology Instrumentation: A Comprehensive GuideFrom Jaypee Brothers Medical Pub

Urology Instrumentation - A Comprehensive Guide is an illustrated resource which provides guidance on a variety of surgical instruments for urologists and trainees. The book is divided into fourteen chapters, most of which cover the use of a particular piece of equipment, or group of surgical instruments, including common pitfalls. Instruments and accessories covered include the cytoscope, flexible ureteroscope and cystolithotrity instruments. Other chapters cover energy sources in open, laparoscopic and robotic surgery, sterilisation of equipment, and the final chapter focuses on paediatric urology. 180 illustrations and images, the majority in full colour provide visual guidance. Urology Instrumentation - A Comprehensive Guide combines the indications for, optimal use of, and complications associated with each device, making this an ideal resource for all urologists. Key Points * Illustrated guide to instruments for urological surgery * Chapters cover individual pieces of equipment and groups of instruments * Further chapters on energy sources, and paediatric urology *180 illustrations and images

  • Sales Rank: #2404249 in Books
  • Published on: 2015-12-20
  • Original language: English
  • Dimensions: 9.25" h x 6.25" w x .25" l, .58 pounds
  • Binding: Paperback
  • 170 pages

About the Author
Ravindra B Sabnis MS MCh Chairman, Department of Urology, Muljibhai Patel Urological Hospital, Nadiad, Gujarat, India Sujata K Patwardhan MS MCh Professor and Head, Department of Urology, Seth GS Medical College and KEM Hospital, Mumbai, Maharashtra, India Arvind P Ganpule MS DNB MNAMS Vice-Chairman, Department of Urology, Muljibhai Patel Urological Hospital Nadiad, Gujarat, India

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Senin, 08 Februari 2010

[Q670.Ebook] Fee Download Artemidorus' Oneirocritica: Text, Translation, and Commentary, by Daniel E. Harris-McCoy

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Artemidorus' Oneirocritica: Text, Translation, and Commentary, by Daniel E. Harris-McCoy

In ancient Greece and Rome, dreams were believed by many to offer insight into future events. Artemidorus' Oneirocritica, a treatise on dream-divination and compendium of dream-interpretations written in Ancient Greek in the mid-second to early-third centuries AD, is the only surviving text from antiquity that instructs its readers in the art of using dreams to predict the future. In it, Artemidorus discusses the nature of dreams and how to interpret them, and provides an encyclopaedic catalogue of interpretations of dreams relating to the natural, human, and divine worlds.

In this volume, Harris-McCoy offers a revised Greek text of the Oneirocritica with facing English translation, a detailed introduction, and scholarly commentary. Seeking to demonstrate the richness and intelligence of this understudied text, he gives particular emphasis to the Oneirocritica's composition and construction, and its aesthetic, intellectual, and political foundations and context.

  • Sales Rank: #2343940 in Books
  • Brand: Brand: Oxford University Press, USA
  • Published on: 2012-11-17
  • Original language: English
  • Number of items: 1
  • Dimensions: 6.30" h x 1.40" w x 9.30" l, 2.64 pounds
  • Binding: Hardcover
  • 596 pages
Features
  • Used Book in Good Condition

Review
widely accessible for the first time thanks to Daniel Harris-McCoy's lucid and thoughtful new edition. Peter Thonemann, Times Literary Supplement this new edition, translation and commentary ... offers a conscientious, serious and up-to-date state Miguel A. Vinagre Lobo, Exemplara Classica.

About the Author

Daniel Harris-McCoy is currently a visiting Assistant Professor in the Department of Classical Studies at Boston College. His research generally relates to Greek and Latin history of ideas. In addition to dreams, he is interested in how knowledge was transmitted in antiquity and the intellectual, aesthetic, and political dimensions of ancient technical and compilatory literature.

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1 of 1 people found the following review helpful.
wish i was rich
By zubledeboo
"...widely accessible for the first time thanks to Daniel Harris-McCoy's lucid and thoughtful new edition" hahahahaha (Buy new $233.32, List Price: $250.00, Save: $16.68)

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Minggu, 07 Februari 2010

[A317.Ebook] Download Ebook Inside the Magic Kingdom : Seven Keys to Disney's Success, by Tom Connellan

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Inside the Magic Kingdom : Seven Keys to Disney's Success, by Tom Connellan

Now an insider takes you inside the incredible Disney service culture and presents simple, powerful concepts in a fun, memorable way.

  • Sales Rank: #70542 in Books
  • Color: White
  • Brand: Brand: Peak Performance
  • Published on: 1997-03-25
  • Ingredients: Example Ingredients
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.44" h x .81" w x 5.94" l, .91 pounds
  • Binding: Hardcover
  • 160 pages
Features
  • Autographed Book Plate Inside

From Booklist
Those who worry that corporations have become excessively big and powerful must still admit that firms such as McDonald's, Wal-Mart, and Disney have got at least one thing right. They know how to keep the customer satisfied and coming back for more! Connellan, a senior principal in a consulting firm specializing in customer loyalty and coauthor of Sustaining Knock Your Socks Off Service (1993), holds up Disney in particular as exemplary. Here he re-creates a fictional visit to Disney's Magic Kingdom to bring to life examples of the customer service concepts Disney practices. Connellan was neither encouraged nor authorized by Disney management to write this book, but he did attend a Disney University seminar in Lake Buena Vista, Florida, to learn more about the "Disney approach to leadership, people management, [and] service quality." David Rouse

From the Inside Flap
Disney is recognized and admired around the world. The company's remarkable success comes from its ability to keep customers coming back again and again. Almost 70 percent of Magic Kingdom guests are return visitors.

Now, the principles that drive the culture and phenomenal success of Disney are disclosed in this fun, easy-to-read book. Based on interviews and discussions with past and present Disney employees, it reveals seven key lessons that can be applied in any company and provides powerful examples that will help employees at any level become more customer focused. You'll learn:

How Disney creates and sustains one of the most powerful corporate cultures ever
Whos the real competition for Disney and your company
How to get all employees to understand and believe that they play an important role
The type of feedback that is even more damaging than punishment and how to avoid this common trap
The special way Disney cast members learn teamwork and how you can put that into practice at your company

You'll also learn many insider secrets that will make you a hero to your children and a fun traveling companion on your next trip to the Magic Kingdom!

Some of the lessons youll take from Disney's powerful customer service culture include:

--How to track customer satisfaction like Tinkerbell and get real-time data and high response rates (page 70)
--How to use powerful methods like Disney's "Guest Service Fanatic" cards and the "Spirit of Disney Award" to recognize, celebrate, and reward quality work (pages 87 and 90)
--How to best respond to a question like "What time does the 3:00 parade start?" (page 126)
--How to model your selection and training on such successful programs as "Traditions," "Wish upon a Star," and "We've Come a Long Way, Mickey" (page 139)
--How to create a feeling of partnership with outside vendors so they become part of your team (page 163)

From the Back Cover
The only business book ever written that will make you a hero to your kids!

"This is not only a fascinating behind-the-scenes look at what makes the Magic Kingdom tick, but the lessons can be applied to enhance the success of any company."
- Larry King

"Thumbs up! A fast-paced book that forces you to look closely at how you do business. Whether you're with a Fortune 1000 company or a home-based office, it will help set you apart. Lesson 7 alone makes it a high-payoff investment."
- J.W. "Bill" Marriott, Jr., chairman of the board, Marriott International, Inc.

"A powerful book! Shows how all businesses can retain customer loyalty. Tom's unique approach reveals thought-provoking ideas to keep your customers coming back. I highly recommend that you read it today."
- Kathy L. Anderson, partner, KPMG Peat Marwick LLP END

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0 of 0 people found the following review helpful.
The ROI of "Magic"
By Robert Morris
Connellan creates a fictional situation in which five executives (previously strangers) meet for several days of discussion at Disney World under the supervision of "Mort Vandeleur" (whom none of them had previously known) to learn why 70% of Magic Kingdom guests are return visitors. Vandeleur is a former cast member of both Disneyland and Disney World who now earns his living as a consultant to other companies to improve their customer relationships. Do not ignore the importance of the phrase "cast member" and the word "guest" because both are essential to understanding two of the primary reasons for the success of all of Disney's Magic Kingdoms: the role of each Disney employee, and, how each visitor is treated by all employees. Indeed, both are essential to creating and then sustaining the "magic" of those communities. By design, the five executives are significantly different in terms of their previous business experiences, expectations upon arrival, personalities, initial reactions to Vandeleur, and (most importantly) the process of learning throughout interaction with him, each other, and various guests as well as cast members.
It would be a disservice both to Connellan and to the reader to reveal the seven "Lessons" which each of the five learns. However, I do want to note that Connellan (unlike Vandeleur) has never worked for Disney in any capacity. Also, that he assumes full responsibility for the book he has written, presumably written with the knowledge but not with the necessary approval of Disney. Also, that each of the "Gang of Five" is fictitious, as are all cast members identified by name except Michael Eisner, Dick Nunis, and Judson Green. Finally, that Connellan includes several of his own ideas about creating magic, such as Lesson 7: "Xvxryonx makxs a diffxrxncx."
As indicated in his previous books and articles, Connellan has a great deal of value to say about how to provide consistently superior customer service. What I found especially beneficial in this book is Connellan's emphasis on the importance of collaboration throughout any organization to provide such service. I am reminded of a scene near the end of the film Spartacus when the victorious Roman general (played by Olivier) and his slavemaster (played by Ustinov) make their way among the defeated gladiators looking for their leader or someone who will identify his body. Finally, one by one, the gladiators stand and each asserts "I am Spartacus!" Each cast member, in a sense, IS the Magic Kingdom. (How many of those in your own organization feel the same pride and passion?) My point is that, yes, Connellan examines superior customer service at Disney World and does so quite well but he also provides excellent insights into the total dependence of such service (there and elsewhere) on those who feel privileged (key word) to provide it. Most will find this an "easy read" so I conclude with a word of caution: The situation may be fictitious and, on occasion, developments may seem contrived but stay with the narrative to its conclusion. The lessons learned can help to guide and inform the transformation any organization into a Magic Kingdom.

0 of 0 people found the following review helpful.
Simple Truths
By TDM
Inside the Magic Kingdom was a very light read on how Disney treats their customers and employees. The journey is in story format. It is a make believe adventure of adults who go to the Disney Park to learn about the reason Disney is successful. The lessons are light hearted but are logical and can be of great help. This book is not about specifics related to the Disney Company. It is simply observations of the author about why Disney is successful. It is a very quick read with not much depth. I think it is very valuable to any business owner/ customer relations representative but realize it is not a true in depth look at the company.

0 of 0 people found the following review helpful.
Fantastic Read!
By Ayla Freeman
Inside the Magic Kingdom was one the easiest and best management/customer relations books I have ever read. It is written in a way that allows the reader to obtain knowledge in a fun and easy manner. There are seven principles described in the book and each and everyone of them is important in their own way.

If I were a manager I would read this and then suggest/assign to everyone in my department. Also, this would be a great book for a professor to assign to their class.

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